PR is a great way to build up credibility with local organisations, companies and potential customers. This PR & Media training session is a great way to build up your knowledge of PR and what these companies are looking for. When done well, PR can help you maximise your marketing and promotional efforts and the best thing of all is that it’s free! Menta are holding the following event in order to help you get clued up about PR and media and how it can help your business.

PR & Media  – How to Make the Headlines

Get the media recognition your business deserves, make the news rather than reading about it.

Join journalist and PR adviser, Ian Evans, who’ll show you the shortcuts and top tips to getting the publicity you deserve. You’ll learn what news desks are looking for and the best way you can deliver it via a punchy, well-crafted press release.

Instead of looking on with envy at your rivals’ recognition, roll your sleeves up and learn from an expert the best way to get a bigger media profile.

You’ll learn:

  • How to write an interesting and punchy press release
  • Who to contact and when
  • What news desks are looking for based on the six basic journalism questions of ‘who, what, when, where, why and how’
  • The best methods of physically delivering the press release
  • How to avoid being ignored by newspapers, magazine and broadcast media 

 By the end of the course, you will be armed with the tools to go seeking publicity.