Facebook is a strong marketing tool, and, when used correctly, can be used to increase sales, develop brand reputation and increase leads.

This hands-on practical half-day workshop will introduce you to Facebook and its business pages. It will cover:

  • Creating a discoverable business page
  • Enhancing your Facebook page
  • Posting, scheduling and managing your page
  • Changing identities
  • Tips to encourage ‘following’ and ‘liking’ your page
  • Running marketing campaigns
  • Best practices for page engagement

You must have a Facebook profile and be familiar with the main features of Facebook for this course to be of use to you.